Dr. HUENERBERG got his diploma and PhD from Free University of Berlin, and his second PhD (habilitation) from Wuerzburg University in 1982 and 1992. He has more than 32 years teaching experience and has more than 22 years corporate and consultancy experience. Dr. Huenerberg is a professor at University of Kassel, Germany. He was responsible for the transfer of the German unit of E.A.P. to Berlin and negotiated its recognition as a German university, with the right to run a multinational double degree programme. Since 1993, he is the chair of marketing at the University of Kassel. He also took the management responsibility for this business school as a German director and later as an international dean of research.